The Challenge
Furniture looks different in the showroom than at home. Customers loved pieces in store — then returned them once they saw them in their space.
The Solution
Totem's room-scale visualization let customers place sofas, tables, and decor into their own rooms, at scale, before buying.
The Result
Showroom returns fell 44%, and the campaign drove the retailer's highest-ever attach rate between furniture and decor.
- 44% fewer showroom returns
- Record decor attach rate
- Customers buy with spatial confidence
-44%
reduction in showroom returns