Footwear

Virtual shoe try-on

A sneaker brand boosted in-store sales 67% by letting customers see any shoe on their feet — without the queue.

Athletic Footwear Brand · 2026 Campaign Case Study
Customer trying on athletic shoes with Totem footwear try-on

The Challenge

Lace-up try-ons created queues at the bench, and customers left when their size wasn't on display.

The Solution

Totem's footwear try-on let shoppers see any sneaker on their feet, in any colorway, in seconds.

The Result

In-store sales rose 67%, size-verification requests fell by half, and the fixture became the store's most-visited spot.

+67%
increase in in-store sales

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